PwC’s purpose is to build trust in society and solve important problems. Our purpose is consistent with Bloode’s vision to solve the problem of blood donors’ shortage in Greece. In our country, less than 50% of annual blood need is collected from volunteer donations, and as a result, we import blood from Switzerland.
Within the framework of SDG#17 - "Partnerships for the goals", we have created a programme to support and empower Bloode, aiming for the systematic development of voluntary blood donation.
Our programme started in February 2016 and is developing steadily with a long-term perspective. It is a commitment for us, based on an analytical action plan aiming at societal change through the development of volunteerism culture.